Welcome To
Maia Letitia Fitness

Optimize Health & Elevate Performance

A Science-Driven Approach to Peak Performance, Longevity & Wellness

I’m Maia, an Exercise Physiologist, Mountaineer, Bikini Pro, and Human Performance Coach with over 20 years of experience. With a lifelong passion for movement and human potential, I help driven professionals and amateur athletes over 40 optimize their health, longevity, and performance for sustained success.

Like many, my fitness journey has evolved over time. After having two children and having competed in fitness for 8 years I thought I had my health figured out—until I hit my 40s. My body began changing in ways I hadn’t expected. I have also switched sports to the mountaineering world, and thus have needed to change my own training to support my new goals. So, I dove deep into research, tested new approaches, and expanded my toolbox to support health, vitality, and longevity.  Now, I’m here to share those insights with YOU.

Through my Elite Longevity & Performance Program, I offer personalized coaching to help you:
  • Optimize VO2max, Muscle Strength, and Biomarkers: We use cutting-edge fitness and health strategies to improve endurance, power, and overall wellness.
  • Elevate Your Athletic Performance: Whether you’re training for a race or just want to hit new personal bests, I’ll help you build a body that performs and recovers better.
  • Enhance Cognitive Function: Improve focus, mental clarity, and resilience to stay sharp at work and in life.
  • Prevent Disease and Support Longevity: My programs emphasize sustainable habits that reduce the risk of chronic disease and promote long-term health.
Every plan is tailored to YOUR goals, lifestyle, and fitness level. Whether you're aiming to improve your VO2max, muscle strength, cognitive function or overall wellness, I've got you covered.

Sustainable change takes consistency, strategy, and accountability—but you don’t have to do it alone. I’ll be with you every step of the way, helping you build a strong, resilient body that supports you for years to come.
Let’s take your health and performance to the next level together! 

Click here  to learn more about my coaching programs and find the best fit for you!
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Elite Longevity & Performance Program

Elite Longevity & Performance Program

Imagine performing at your peak—both in your sport and in life—well into your 40s, 50s, and beyond. The Elite Longevity & Performance Program is designed for driven professionals and amateur athletes who refuse to let age slow them down. Through data-driven insights on VO2max, muscle strength, biomarkers, and cognitive function, we craft a personalized roadmap to optimize your endurance, strength, and mental sharpness—enhancing both your athletic performance and daily productivity. This isn’t just training; it’s longevity redefined. Are you ready to future-proof your body and mind?

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PNOE Metabolic Testing

PNOE Metabolic Testing

Imagine a tool so powerful that it can decode your body's blueprint, offering personalized pathways to achieve any fitness goal. That’s PNOĒ. Our breath analysis technology doesn’t just measure metabolic health; it unlocks a detailed understanding of how your body processes energy. Whether you aim to lose weight, boost athletic performance, live longer, or simply enhance your well-being, by evaluating 23 biomarkers PNOĒ provides the science-backed insights to make it happen. COMING SOON

Monthly Online Fitness Training Program

Monthly Online Fitness Training Program

Achieve your fitness goals with our convenient and effective Online Fitness Training Program. With personalized monthly workout plans and expert guidance from myself, you'll get the support and motivation you need to stay on track. Our program is flexible and can be tailored to fit your schedule and fitness level, so you can work out whenever and wherever works best for you. Start your fitness journey today and experience the convenience and effectiveness of online training.

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ADD ON Option: Online Couselling/Therapy Sessions with Registered Psychotherapist, Canadian Certified Counsellor Maria-Eugenia Ricote

ADD ON Option: Online Couselling/Therapy Sessions with Registered Psychotherapist, Canadian Certified Counsellor Maria-Eugenia Ricote

Interested in support to keep motivation with the work you are currently doing in your health and fitness journey? Are you seeking to explore your relationship with your body? Do you want to work around your relationship with food? These are some of the areas you can work on and improve to help support your goals alongside your health and fitness coaching. Click below to learn more about Maria and how she can help you on your fitness journey.

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Products

Apparel

Embrace your journey with confidence in this ultra-comfy hoodie, designed for those who push past limits and redefine strength at every stage of life. With a bold No Limits statement and Older, Wiser, Stronger mantra, this hoodie is a reminder that experience makes you unstoppable. Soft, stylish, and built for everyday comfort—wear it proudly and inspire others to level up!

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